About
"My mission is to help people buy and sell horses with a trusted industry professional. I aim to represent every horse at its very best, and do so with transparency and integrity."
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Kylie Bowen | Founder, Crossbow Equine
I started Crossbow Equine because I was tired of seeing nice horses advertised poorly, and from the buyer's side it seems impossible to shop for just the right horse and make sure they are making as informed of a decision as possible.
In the horse industry, a lot of money is often left on the table simply because the general public lacks the time, knowledge, or network to market a horse properly. Not only do I feel there is lost opportunity, but the true horse lover in me wants to see every horse go onto be successful, and to share the magic of a great horse with as many people as possible.
With proper marketing and competitive pricing, this ensures our buyers are well-equipped for the horse they purchase. Whether you're selling an older, kid-safe horse worth its weight in gold or aiming to bring six figures at a public auction, every horse has the potential to be valuable to the right buyer. I wanted to bridge that gap and ensure every horse is marketed to its fullest potential.
What sets Crossbow Equine apart is our flexibility. We offer options for every stage of the horse buying and selling process. Unlike many sale companies or bloodstock agents that require hefty fitting, board, and commission fees, one of my most popular sales services allows you to sell your horse from the comfort of your home while I personally search for the ideal buyer.
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With this, I understand that the letting go of one horse usually means shopping for another! I will leverage my industry connections to find you a horse that suits your goals.
"My secret sauce is in being able to read the kind of buyer a horse needs. This allows us to position any horse effectively in the market."
"My core values are transparency, integrity, being personable, and creativity. We highlight the strengths of each horse, but we also acknowledge their weaknesses because every horse has them."
Crossbow Equine was founded in May 2020 after I took a break from the industry as a horse trainer. While I love training, I realized my true passion lies in sales. The creative aspect of marketing horses excites me, and I wanted to help horse industry professionals make the most of digital marketing. Since then, Crossbow Equine has helped clients sell nearly $1 Million worth of horses, from prospects to finished show horses, by using effective online strategies for media and copywriting.
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I'm Kylie Bowen, and my journey with horses started when I rode my first horse at the age of two. As a first-generation horsewoman, I wasn't born into the industry. After I was presented with my first horse at age 7, we moved to Queen Creek, AZ, from Gilbert. I would start running at gymkhanas, jackpots, and some local NBHA races. My passion for learning horsemanship and understanding horses led me to a lesson with a cutting trainer at 14, which opened my eyes to the nuances of the industry and has held my undivided attention since. I was hooked on not only the thrill of riding a great athlete, but enthralled in studying pedigrees, understanding the market, and picking a horse suited for a job based upon its conformation and natural abilities.
After high school, I started my first business as a horse trainer and colt starter at a private facility before pivoting to sales, where I found my true calling. Today, I still celebrate that horses are my entire life, and I get excited sharing some of the coolest horses in the world.
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I like to describe myself as a perfect blend of cowboy, hippie, and rockstar. In my off time, you can find me riding my 18yo gelding Finn, playing with my bulldog, or planning my next adventure.
